Transaction Type: Divestment/ Company Sale
Sector/ Business Model: Food & Beverage/ E – Commerce
Company & Project: Passau based Green Cup Coffee offers customers exclusively selected high end gourmet coffee whose origins can be tracked to the respective coffee plantation. These “Single Finca Coffees” are traded transparently, the business corresponding to criteria of ecologic sustainability. By selling Green Cup Coffee to a private investor mymuesli strengthens the focus of on core business areas.
in rebus corporate finance supported mymuesli GmbH as exclusive financial advisor throughout the transaction.
All you need to know about direct coffee trade, the 5 most expensive coffees in the world and more: The Green Cup Coffee Blog
Interested in reading up on another E-Commerce transaction? Feel free to check out the equally successful Barfer’s Wellfood project.